Saturday, February 28, 2015

Who’s winning the race?


iPhone gaming app


If you're an app developer, looking out to build an iPhone app and you're like one of us stumbling through diversified ideas, scrolling through categories and stranding with an indecisive situation then let's just sort out everything here. Fist thing first - idea ought to be the first thing to get your hold on before taking off for the development. Before you start pondering about an idea and delve into which category your app is going to reside, here's what Distimo, mobile app analytics startup, discovered for us.



Distimo, from its extensive research over mobile apps just figured out about what's going hot in the App store, and undoubtedly it has to be "Games". According to the research, 58% of all the 150,000 apps in the app store are games. So this was the reason why Apple further segmented gaming apps into price, category and the most selling games.



Diving deeper into details, Distimo sorts out that "puzzle" ranks highest in the gaming category with 15% of the apps, while "action" and "arcade" come second with 11% apps. Those who thought that people don't pay for games, stats prove them wrong. Average price for a paid app game on app store is $2.24, while the RPG's may cost as high as $7.96 on an average. If that sounds expensive as a user then you may go for action and arcade that cost $1.5 on average, but as developers this is where you can invest for returns.



Grossing apps are already taking lead in most of the categories, and for gaming too; 22% of them are action, 12% arcade and 9% adventure. Another most interesting bit found out by Distimo was that in-app purchases are doing well. According to the reports, Tap Tap Revenge outdid itself in January after it was available for free with in-app purchasable songs as compared to FIFA 2010 Soccer game,that was available for $6.99.



Looking at the explorations about iPhone apps from the startup, gaming apps is one spot where developers can make their fortune. Moreover instead of going for paid apps, in-app purchasing is a better way to go about the whole idea. Let the app be free initially, let people engage with the app and later levels may be unlocked against money or virtual goods may be bought out within the app.



No related posts.


No comments:

Post a Comment